by Steve Harris | Jul 18, 2020 | Ecommerce, SEO, Tips
So your generating leads and prospects for your business… great! But unless these leads actually convert and take your visitors to the next step, you may reach a stalemate. The difference between businesses that succeed or fail can come down to what proactive actions...
by Steve Harris | Jul 13, 2020 | Helpful tools, Tips
Whatever your goal is for your business- asking a customer to subscribe to your emails, download an ebook or purchase a product or service- these actions can all be defined as a ‘conversion’. It’s essentially a term that describes when a visitor to your website...
by Steve Harris | Jun 27, 2020 | Business, Helpful tools
Have you ever found yourself (pre-COVID) wanting to try a new restaurant because there’s always a queue outside? Or bought the new ‘must-have’ product because all the celebs are using it? In marketing terms, this form of influence is known as ‘social proofing’. So how...
by Steve Harris | Jun 3, 2020 | Business, Tips
In regards to professional emails, in business it’s hard to avoid them. You may be discussing a project, speaking to a customer or just participating in general correspondence. But it’s a powerful communication tool you need to get right to ensure the...
by Steve Harris | May 21, 2020 | Business, Tips
High-speed internet is so important when it comes to business, especially when it comes to your website. Your website needs to impress new or returning customers, and in today’s modern world it needs to be quick and perform well if you want to convert leads...